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[Remote] Integrated Producer, Social
Note: The job is a remote job and is open to candidates in USA. OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. They are seeking an experienced Integrated Producer to build and scale OpenAI’s creative production capabilities, manage budgets, and lead large-scale productions while ensuring cohesive campaign execution.
Responsibilities
- Lead Integrated Campaign Strategy: Work closely with Strategy, Business, Product, and Operations teams to develop and execute marketing campaigns that align with business objectives across paid, owned, and earned channels
- Drive Cross-Functional Collaboration: Partner with teams across Product, Product Marketing, Business Marketing, Communications, Global Affairs, and Creative to ensure cohesive, impactful campaigns
- Manage End-to-End Campaign Execution: Own the planning, execution, and post-launch analysis of integrated campaigns — from brief and conceptual development through launch and optimization
- Establish Production Processes: Build scalable processes and best practices that ensure seamless execution of integrated campaigns globally
- Oversee Localization & Adaptation: Develop a scalable approach to localizing content, messaging, and creative assets to drive cultural relevance and effectiveness in global markets
- Vendor and Budget Management: Identify, onboard, and manage production vendors and agencies while maintaining strong budget stewardship
Skills
- 10 years+ of experience in marketing and advertising, including at least 3 years focused on integrated or campaign-driven roles. Prior experience at both agencies and in-house marketing teams is a plus
- Proven Success Managing Cross-Channel Campaigns: Demonstrated ability to lead campaigns across digital, social, email, paid media, and events. Strong understanding of content marketing, customer journey mapping, and lead generation
- Expertise Across Traditional and Digital Marketing: Proficiency in TV, OOH, social media, content, performance marketing, and event production
- Strong Project Management Skills: Track record of managing multiple priorities, meeting deadlines, and driving results with a data-driven approach using analytics tools to inform strategy
- Excellent Communication and Influence: Ability to collaborate across disciplines and present to executive audiences; adept at tailoring messaging for diverse audiences
- Agility and Adaptability: Comfort working in a fast-paced, dynamic environment and ability to pivot strategies based on evolving market needs
- A creative and strategic approach to campaign development
- Confidence leading cross-functional teams and managing senior stakeholders
- A passion for storytelling and connecting audiences to brand narratives
- A test-and-learn mindset, focused on continuous optimization
- Familiarity with AI technologies and emerging marketing trends
Company Overview
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